Year after year, the super bowl commercials get more views and cost more money. This year, the price has reached an all time high of $4 million dollars per 30 second spot. The price hasn’t been an issue for advertisers. The big game sold out all the commercials slots nearly 2 months ahead of the game.
More of more people watch the game only for the commercials. It is amazing the creativity that goes into producing each of these commercials.