Ever wonder why some videos go viral while most others don’t? It can be an advert, home video, corporate video or something involving a cat. All these videos have only one thing in common – they got a lot of views in a very short amount of time. So how can you achieve the same success with your videos?
Viral videos are usually short and concise. Longer videos tend to bore people since most of us have very short attention spans, so the first thing you need for achieving ‘viral’ status with your video is to keep it short. Take a look at all the information you want to deliver to the audience and exclude everything except for the essential information.
The most important thing your video needs is the entertainment factor. It doesn’t mean that you have to create a theatrical presentation or include a humorous gag in the video. But you will need content that will keep the audiences engaged. The content should be simple because you want everyone viewing to comprehend the message you are delivering.
Not every viral video has some useful information for the audiences but it’s still a crucial element in popularizing a video online. Provide audiences with a solution to a problem they are riddled with or important information that will help ease an issue they face in their daily life.
Choosing a Title
Picking the right title is very important when you are distributing your video online. Include keywords in the title if possible and in the caption as well. This will make your video easily searchable. Title should be catchy, so that it can attract the attention of your target audience.
Upload your video on multiple video hosting sites, Youtube, Dailymotion, Vimeo etc. After the uploading you need to promote the video online on social media websites. This will help you bring attention to the video and it can get the views that you require.
The first 24 hours after your video has been uploaded are crucial. If it’s not the talk of the internet in that time frame, then it will struggle to get views. You need to get people talking about your video on social media sites immediately after you have uploaded it.
If you create a video that has the qualities mentioned above, it will have a great chance to go viral. Use the distribution advice to improve your chances of getting more views for your video and help it go viral.